Free call
Paid Performance · TikTok Ads
TikTokTool we use

TikTok Ads Agency — Videos that convert, not just get views.

We structure your TikTok campaigns and produce video that feels like TikTok, not a recycled ad. Cost per result is tracked with you. It is not promised up front.

Book a strategy call Back to site
Native video
Dedicated contact
Creatives tested with you
TikTokCreativesIllustrative example
Creative AIn test
Creative BDraft

Diagram only. Not a client result.

Brussels · Belgium

TikTok Ads for Belgian brands.

Based in Brussels, we produce and launch TikTok campaigns for SMEs, ecommerce brands and startups in Brussels, Wallonia and Flanders. The format stays native. Distribution starts in Belgium.

The problem

Why your TikTok Ads aren't generating sales.

TikTok isn't Instagram. The same creatives don't work. Here are the 3 mistakes that burn budgets.

01
Creatives that look like ads
On TikTok, an ad that looks like an ad gets ignored. Without a native hook, optimized vertical format and authentic storytelling, your videos get scrolled past in 0.3 seconds.
02
Pixel and events misconfigured
TikTok Pixel poorly installed, missing or misconfigured conversion events. The algorithm doesn't have the data to optimize — it spends without learning.
03
Wrong campaign structure
Too many competing ad groups, fragmented budgets, audiences too broad or too narrow. The TikTok algorithm needs space to work.
Our approach

How we structure your TikTok campaigns to maximize ROAS.

01Week 1
Audit & Pixel
Audit of your TikTok Ads account, Pixel installation and verification, conversion event setup (ATC, initiate checkout, purchase). Solid tracking foundation before anything else.
02Week 2
Creative strategy
Marketing angles, video scripts, hooks to test. We identify what resonates with your audience — before filming. TikTok performance starts in the script.
03Weeks 3-4
Production & Launch
Native TikTok video production (UGC, talking head, product demo). Progressive launch with optimized campaign structure: 1 campaign, 3-5 ad groups, 3+ creatives per group.
04Month 2+
Scale winners
Identify performing creatives and scale them. Kill losers by day 7. New hooks tested every week. TikTok rewards creative velocity — we adapt accordingly.
What's included

Everything you need for profitable TikTok campaigns.

Pixel & event configuration
Pixel and event setup, then a check that what we read matches your sales.
Optimized campaign structure
CBO architecture adapted to the TikTok algorithm to maximize learning.
Native TikTok video production
UGC, scripts, hooks — creatives that look like organic content.
Weekly creative tests
New hooks and angles tested every week. Creative velocity is our edge.
Targeting & audiences
Interest, behavioral, lookalike and retargeting audiences — refined by data.
Live dashboard
Real-time KPIs: CPM, CPC, CPA, ROAS, video completion rate.
Weekly reporting
Detailed analysis + recommendations every week.
Monthly strategy call
Alignment on goals, results and creative roadmap.
What we measure

Indicators we track.

The account indicators, read with you every week. The goals are set at the start.

CPM
Cost per thousand
CPA
Cost per acquisition
ROAS
Return on ad spend
Hook
Video hold rate
FAQ

Frequently asked questions.

What's the minimum budget to start with TikTok Ads?
We recommend at least €1,000/month in TikTok ad spend. The platform rewards consistent budgets — too small a budget prevents the algorithm from optimizing. Our management fee starts at €1,000/month.
How long before I see results?
We don't promise a date for profitability. The first data is readable once delivery starts. Creatives are judged with you, from what the platform sends back — not against a fixed calendar.
Who creates the videos for TikTok ads?
We produce video creatives in-house: native TikTok formats, UGC, tested hooks. You approve before publication. Creative budget is included in our fee.
What type of business does TikTok Ads work for?
TikTok Ads is particularly effective for e-commerce, mobile apps, and B2C brands targeting 18-35 year olds. We evaluate your case during the strategy call.
How do I track performance?
You get access to a live dashboard with real-time KPIs: CPM, CPC, CPA, ROAS, video completion rate. Weekly detailed reporting + monthly strategy call.
Is there a minimum commitment?
Three months are recommended for a first creative cycle. No annual lock-in. Cancellation with 30 days' notice.
Related services

Move to the next lever.

TikTok is how you show up in front of people who are not in Google. We connect it to a Meta Ads agency in Brussels for retargeting, and to a Google Ads agency in Belgium when demand already exists. Growth marketing makes the website keep the promise the video just made.

Meta Ads agency in BrusselsCreate demand on Facebook and Instagram.Google Ads agency in BelgiumCapture demand on Search, Shopping and YouTube.Growth marketing and automationConnect the website, CRO, email and acquisition.B2B lead generation agency in BrusselsLinkedIn and email outbound for SMEs, scale-ups and agencies.

Ready to scale your TikTok Ads?

Book a 30-min call or get a personalized action plan.

Book a strategy call
Get my growth plan